This year's theme is fittingly N.E.G.U. (Never Ever Give Up). Jake exemplified this mindset throughout his entire fight, and we will continue to do so, in his memory. 46 Warriors are diagnosed with cancer everyday & 7 become Angels every day. Brain cancer is now the leading cause of cancer-related deaths among children. When Jake passed away, he donated his brain and spine to research at CHOP, so that physicians can learn how to treat this terminal cancer type. 100% of the proceeds from all shirts purchased, will go to this specific research project.